For the fourth consecutive season, English Premier League side Arsenal FC are bringing back their No More Red campaign to combat knife crime and highlight people making positive differences for youth in North London.
Arsenal launched the 2025 campaign on Friday, January 10, and as part of it, they will wear all-white kits for their Emirates FA Cup third-round tie against Manchester United on Sunday, January 12.
“Knife crime and serious youth violence is incredibly complex. We don’t have the solution to fix the problem, but we know our work with adidas is helping keep young people safe and create opportunities for more positive futures. It’s important we continue to invest in safe spaces where we engage young people facing multiple challenges as they navigate their way through their lives. This is where trust is built, and positive relationships develop with our staff.
“Being part of something positive like No More Red creates an important sense of belonging. The safe spaces and trusted relationships lead to connections and opportunities like volunteering, education and employment. Over time, we see young leaders emerge from our projects to inspire and influence other young people to make good life choices.”
— Freddie Hudson, Head of Arsenal in the Community
As in years previous, the jerseys shown in this year’s No More Red announcement include all sponsor and club logos in white on a white base.
In 2023 and 2024, though, the kits actually worn on the pitch included a black-and-white club crest, a black Adidas logo on the chest and a black outline around the sponsor logo on the chest. In all three previous years, a red FA Cup badge was placed on the left sleeve and numbers on the back had a black outline.
Like previous years, No More Red shirts will not be available for purchase. They will instead be awarded to people in the community making a positive difference for youth.
“The campaign is great because we have so many people who put in so much effort, putting their lives to try to improve the quality in so many people’s lives by creating safe spaces and safe environments,” Arsenal manager Mikel Arteta said in a press conference. “When we get an opportunity to highlight that on such a big occasion, we have to do it, so well done to the club, well done to everybody that is participating in that because they put so much effort into it and the impact is huge.”
“There’s an immense pride you feel when you pull on the No More Red shirt,” added midfielder Declan Rice. “Having such a special connection with our supporters in our community gives us a real understanding of the people we’re representing and the role we can have as players in raising awareness around issues such as youth crime and violence. Their stories give us inspiration which fuels our performances. Our community drives us forward, and we win together.”
Friday’s announcement didn’t indicate if the Arsenal women’s team would wear the No More Red kits in any of their upcoming fixtures. They also play on Sunday, taking on Bristol City in an Adobe Women’s FA Cup fourth-round tie.
